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Singtel-Starhub duopoly
Saturday, May 17, 2008, 2:54 PM

The more the merrier
Sun, May 11, 2008
The Straits Times

Broadband users who complain about slow speeds and high prices here often point to one thing - the SingTel-StarHub duopoly.

The two dominant telecoms operators own almost all the cables here that carry our phone calls, Internet data and pay-TV programmes.

Every company that wants to offer an Internet service will most likely have to route traffic through the two telcos, and as a result, pay a part of the earnings to them.

Some service providers have tried building smaller networks and tapping onto SingTel and StarHub's when needed. But all they ended up with, if you asked Pacific Internet, were often meagre pickings after paying off the big boys.

Why not build a rival new network? Until now, that was too expensive for a new entrant.
As events unfolded last week, Singapore came a step closer to a new network that will be shared by many providers at a fair price. For users, it means more competitive offerings.

Two groups of companies, made up of both old hands and new players, put up their bids to build Singapore's new cyber highways last Monday.

Both plan to lay fibre-optic cables, which can carry an almost infinite amount of data for decades to come, to homes. They will deliver a myriad of services like high-definition TV, 'life-like' videoconferencing and tele-medicine.

The technology has already been rolled out in Japan, Hong Kong and other well-wired places. Singapore will be next, in as early as the next two years.

More importantly, emerging along with the newfangled technology is a seismic change in the market. More competition has already come in the past two years, after the Government injected funds into projects like Wireless@SG.

The free Wi-Fi hotspot project cost $30 million in public funds, but has given users thousands of places to surf for free.

Even more ambitious now are the new cyber highways, dubbed Next Generation National Broadband Network and costing up to $1 billion in state funds.

In exchange for financial help, no single telecoms operator can own the entire network, in an 'open access' arrangement. One company will lay the cables, another will operate the switches, and others will sell services to users. While there are only two bids for the first part of the project - to lay the cables - what is heartening is that there are newcomers to the game, with new ideas.
Leading the OpenNet group is not SingTel but Canada's Axia NetMedia, which has teamed up with SingTel, Singapore Press Holdings and SP Telecommunications.

Axia is known for its work in Canada, where it runs a similar open access network that grew out of a government plan in 2001.

Then, in Alberta, Canada, there were only a few service providers. Now, after an open access network was set up, there are 91 service providers hooked up to Axia, serving 242 communities, including some which had only dial-up Internet previously. Schools, libraries and even hospitals can now tap into this network, called Alberta SuperNet, to videoconference or to share ideas on 'remote' whiteboards where information is sent over the Internet.

There is another important outcome of the bid. SingTel, the largest telco here, will not dominate the market like now, even though it has a 30 per cent stake in OpenNet.

If it wants to deliver its mio TV service, or any other service, over the network, it will have to pay the same amount as any newcomer to the market.

The hope is that small firms, like the ones offering online games or niche TV programmes, can use the network to deliver their services. In the past, they would have had to work on SingTel and StarHub's terms.

If Axia has the expertise of running an open network, then City Telecom has that of laying fibre-optic cables in high-rise Hong Kong apartment blocks that are not unlike those in Singapore.

While rivals are still stuck with speeds of about 25Mbps, City Telecom has zoomed ahead with offerings of 1,000 Mbps.

Hong Kong has always been held up by users here as a model when it comes to broadband services. With the fastest broadband link there, a movie takes just minutes to download. Here, we're talking about hours.

From what has unfolded so far, the stage seems set for an opening up of the market like never before.

Even if SingTel or StarHub, should they lose in their bids, resort to setting up their own ultra-fast networks, measures are being put in place to prevent them from returning to their old dominance.

Just last month, the Infocomm Development Authority proposed new rules that would put the same 'open access' restrictions on a network funded and built by StarHub or SingTel.

This means they will be forced to open up that network to rivals despite spending their own money. Even before the rules have come to pass, they are already having some effect. SingTel Singapore's chief executive officer Allen Lew said last Monday that telcos should be looking to a future when they earn their revenues from services, instead of holding on to infrastructure to dominate the market.

There will be problems, certainly. There will be people upset by the hassle of wiring up their homes, just as there were when cable TV was introduced more than a decade ago.

What will people do with the speed? Will they stick to existing broadband services? For now, there are no sure-fire answers.

Speeds will be faster - 10 times faster for a start - and prices will fall with more players joining the fray.

After years of having little to choose from, that is indeed good news.

Broadband users who complain about slow speeds and high prices here often point to one thing - the SingTel-StarHub duopoly.

Alfred Siew
siewtha@sph.com.sg




Indeed, currently there exists a Singtel-Starhub duopoly in Singapore. These two companies are enjoying great monopoly power in the internet service market. Furthermore, the internet service market is crucial in the economic growth and the running of day to day activities. Hence, the reliance of the both the country and the population on the Singtel-Starhub monopoly gives the two giants enormous power and freedom in the way they run their business.

Why is this so? The most obvious reason to the Singtel-Starhub duopoly in Singapore is the huge amounts of startup costs. This means that the barriers to entries an industry such as this one is extremely high. This is especially so since it is expensive to run cables throughout the island such that every household is able to enjoy internet and television services. High barriers to entry also indicates high barriers to exist. Should a company start up and realize that they are unable to compete with the two existing teleco giants, folding up might consume a great amount of asset. Hence, companies would think twice before entering the boardband industry. This gives Singtel and Starhub their monopoly power.

Also, these two companies are able to enjoy Economies of Scale(EOS) such as technical EOS. This is so because the equipment that they use can serve two purposes at the same time, hence reducing costs greatly. For example, Starhub uses its cables that it has setup island wide to provide both Cable TV services and boardband services.

This is especially important since this industry has a LRAC curve whereby MES is high. Hence, small firms that just start up are unable to compete on equal footing. For instance, Pacific Net’s business is unable to flourish in Singapore because they have to route their service through the two big telcos and pay them part of their earnings. Hence, it becomes much less profitable for smaller companies such as Pacific Net. Also, the two large companies enjoy government support to a certain extent, hence they are almost impossible to compete with.

Many have started to criticize both companies for the services they provide as they pale in comparison to services in Japan and Hong Kong. The question is: Are they really suffering from X-inefficiency because of their duopoly power?

This may be the case because of the relatively slow speed of boardband service that Singaporeans have excess to. As the article writes “With the fastest broadband link there, a movie takes just minutes to download. Here, we're talking about hours.” In a fast pace society like Singapore, such inferior services in the boardband market is unacceptable. Technology for fast and inexpensive boardband services has already been available to the market for some time, hence there is little excuse to continue providing the conventional boardband service to Singapore users.

However, both Singtel and Starhub have been engaging in fierce competition , and this very obvious and transparent to the population. With simple glace through the weekend newspaper, the handphone advertisements would enable any reader to see that both companies have been putting in considerable amounts of effort into improving service standards and reducing prices. In fact, not too long ago, Starhub provided free 1000mbps upgrade to a majority of its users. Hence, it might not be so that service standards are not comparable to those which other countries enjoy because of X-inefficiency.

The government in Singapore is now hoping that through the “Open access” system that they plan to put into place, they are able to control the monopoly power that huge firms have over the smaller ones. Hopefully, monopoly power of the two large firms will be reduced such that the market will become more “healthty”.

By Derrick


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